The moment we’ve all been waiting for has finally arrived. Shoefitr recently launched on SoccerPro.com and is helping fit everyone from experienced soccer players to the stars of tomorrow. You will find the Shoefitr button underneath the “add to cart” button on each product page.  Soccer Pro is a great online soccer shop where you [...]

As Shoefitr steadily makes its way on to retail websites across the globe, we are without a doubt excited to have scored a spot for our app in one of the world’s happiest countries. UniSport.dk is a Denmark-based sporting goods web retailer that sells a kick-butt selection of youth and adult soccer shoes. Although the [...]

Curiosities were sparked back in 1960 when Ethiopia’s Abebe Bikila won the Olympic marathon in Rome after running the course without shoes on—a small community of advocates has since multiplied into a global population of barefoot devotees. Barefoot running has become a common catchphrase in just the past several years, yet VIVOBAREFOOT spun-out from Terra [...]

When we began working with the friendly folks at Brooks it was clear we would make a great pair! In 2011, Brooks led a surge in developing some of the most acclaimed shoes on the market, like the award winning Defyance 5, Ghost 4, and Trance 11. The most recently launched Brooks Pure line has been [...]

In April of 2010 we traveled to Running Warehouse in San Luis Obispo, CA to meet the employees and make preparations for the Shoefitr launch on their site. While there, we spent some time running around all the great trails that area has to offer. We often went for a run at Johnson Ranch during [...]

Footwear and clothing retailers may soon be as despised as airlines are for their nickle & diming techniques. Not possible, you say? Well, let’s pretend it’s a year from now, and imagine strolling into your local shoe store and an employee asks you whether you need assistance… “Actually, yeah,” you reply. “I’d like to try [...]

While Nick was on stage at Launch Conference receiving the award for “Startup most likely to be acquired in the next 100 days,” I was already on a plane to meet Matt for SuperConf in Miami. This was the conference’s first year, and, in short, we had a spectacular time. The first day was “Startup [...]

On February 23rd and 24th we traveled to San Francisco for Launch Conference, an event that showcases new and existing startups and products. We headed to the event as part of the Launch Pad, an expo area where existing companies can demo their technology for anyone passing by. We weren’t eligible for the launch competition [...]

Now that we are in the midst of the holiday season, it‘s a good time to highlight one of Shoefitr’s great benefits; the ability to shop for others. Because Shoefitr uses a reference piece of footwear to make a fitting recommendation and doesn’t make shoppers try on shoes before they buy, the application can be [...]

Yesterday some of our employees made took a break from working and had a competition to see who could carve the best Shoefitr pumpkin. Here are the finished pumpkins: